Pronounced ‘human’ — because models are people first.
UUMN (pronounced as ‘human’) Management exists because this industry deserves better, and nearly 30 years of working in it, starting at 14, across Europe and beyond, makes that impossible to ignore.
Along the way, a background in marketing and health education added another layer. A genuine drive to do something meaningful for young women at a formative stage of their lives. UUMN is where those things come together.
Management here works alongside models, not above them. Values matter; in the decisions made together, in how careers take shape, in the clients UUMN pursues. After decades in an industry built on image and consumption, it started to sit less and less comfortably. UUMN felt like an opportunity to move towards brands that take people and planet seriously. That conviction is what this agency is built on.
It also means the small things done right. A message when an option falls through. Photos online only when you're happy with them. Booking confirmations that are accurate. With respect for your values and within the boundaries that feel right for you.
For younger models, there's an extra layer of care. Angela Willemse knows firsthand what this industry asks of you when you're still growing into yourself, and she built UUMN with exactly that in mind.
People before pictures. That's not a tagline. It's the whole point.