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Model Welfare

Safety. Integrity. Development.

Welfare is not positioning. It is policy.

The Reality

The fashion industry is built on appearance. Appearance creates pressure. And pressure — when unmanaged — has consequences. Recent public discussions about misconduct in the industry have made one thing clear: talent needs protection as much as opportunity. Not because modelling is inherently unsafe, but because any environment involving visibility, dependency, and ambition requires structure.

At UUMN, welfare is not positioning; it is policy. Every model has access to professional support; because prevention is responsible.

Support Network

Sanny Bartlema

Sanny Bartlema

Certified Systemic Coach & Model

Developmental Awareness

Many models enter the industry during adolescence; often between 14 and 18. This is a critical developmental phase.

The adolescent brain is particularly sensitive to social evaluation, especially when approval is tied to performance and visibility. Identity, self-concept, and body image are still forming.

Modelling involves measurable feedback. Bodies are assessed. Measurements matter. Bookings depend on appearance.

But when repeated physical evaluation intersects with a developing brain, certain psychological patterns can emerge. One such pattern is self-objectification: when you begin to see yourself primarily through others' eyes.

Studies show fashion models, just like ballet dancers and sports professionals, report higher rates of eating disorder symptoms than the general population. This doesn't make modelling harmful. It makes developmental awareness essential.

Structural Safety

Environments built on aspiration and hierarchy must be transparent and accountable. At UUMN, safety is multi-layered:

✓

Clear communication with parents of minors

✓

Independent access to professional support

✓

Boundary education and consent awareness

✓

Ongoing dialogue, not reactive crisis management

We don't operate from fear. We operate from foresight.

Experience Informs Structure

First-hand industry experience — including starting young — provides insight into how subtle shifts happen over time.

Not dramatic events. Gradual internalization. Perfectionism framed as discipline. Control mistaken for strength.

These patterns aren't unique to modelling. They appear in professional sports, dance, ballet; any high-performance environment. The difference is not the profession itself. It's the presence or absence of guidance.

That understanding shapes how UUMN is built.

Policy Framework

Ages 16–18

School First

Education is non-negotiable. No bookings that conflict with school.

Always

Early Intervention

Wellbeing is monitored and concerns addressed early; with care, not judgment.

New Models

Resilience

Every new model attends a workshop on boundaries, identity and navigating pressure; because resilience is a skill, not a given.

Always

For Parents

Parents of adolescent models are always welcome to reach out directly. UUMN works with parents, not around them; keeping them informed and involved at every stage.

For Established Models

If you're experienced or over 18, workshops aren't mandatory — they're optional.

  • — Respect for your autonomy
  • — Clear communication and transparency
  • — Optional access to professional support
  • — Quality client partnerships

We adapt to where you are. Your experience matters.

Talent deserves opportunity and protection.

At UUMN, welfare is preventative; informed by developmental psychology and industry experience.

References

Blakemore, S. J. (2014). Quarterly Journal of Experimental Psychology, 61(1), 40–49.

Cheng, T. W., et al. (2024). Frontiers in Endocrinology, 15, Article 1385606.

Dakanalis, A., et al. (2015). European Child & Adolescent Psychiatry, 24(8), 997–1010.

Preti, A., et al. (2008). Psychiatry Research, 159(1–2), 86–94.

Santonastaso, P., et al. (2002). Psychotherapy and Psychosomatics, 71(3), 168–172.

Tiggemann, M., & Slater, A. (2015). Journal of Pediatric Psychology, 40(7), 704–711.

Questions about our welfare framework?

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